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California and Kangaroos: An update from Wayne Pacelle

Life on land

“But in all my years working for animals, I’ve learned never to let my guard down. Commercial-use industries don’t just fade away; they fight to reclaim lost ground. The US should not serve as a major market for products derived from the mass commercial slaughter of wildlife”. Wayne Pacelle

Wayne Pacelle, President, Center for a Humane Economy

April 12, 2026

Peter Hylands writes, our relationship with the US extends back to the music of San Francisco in the 1960, to our publishing efforts in the 1970s and 1980, to the arts and the Internet in the 1990s and beyond, in the 2000s with film and as long term judges of the US web awards, and in the last decade or more, our work with animals. For much of that time, our once home in Central Victoria, now lost to Australia’s culture and nature wars, a long term home which became a kind of international hub for cultural and business meetings, the nature of Australia in its fields and forest and of knowledge sharing, was often filled with American voices, publishing staff and colleagues, artists and writers, groups from the Smithsonian and the Oakland Museum of California and on it went. I can’t remember the exact circumstances of how and when we met our friends from the Center for a Humane Economy, but I do know that back then we were struggling to help Kangaroos and the people caught up in the distress of all the killing. So yet again we come to see the importance of international friendships, of bringing the world together in justice, compassion, kindness and leadership. Enough from me, I will hand you over to Wayne.

Wayne Pacelle

In recent months, I shared thrilling news of progress in our Kangaroos Are Not Shoes campaign: we ran the table with the nine global athletic shoe brands, Adidas, Nike, New Balance, Puma, ASICS, Diadora, Mizuno, Umbro, and Sokito. We did so by getting each of them to agree to end or phase out sourcing Kangaroo skins for their soccer shoes.

We launched our campaign in 2020, and in five years, we turned around the procurement strategies of some of the biggest brands in the world. These companies supply footwear to a billion soccer players in 190 countries.

But in all my years working for animals, I’ve learned never to let my guard down. Commercial-use industries don’t just fade away; they fight to reclaim lost ground.

And sure enough, a rearguard effort is now underway. The government of Australia, a relentless promoter of Kangaroo killing for commerce, and our most powerful adversary in this fight, is the likely driver of the latest efforts to revive global markets for its commercial Kangaroo killing industry.

Somehow it persuaded California state Sen. Brian Jones, R- 40, to introduce legislation to unwind a state statute that forbids any commerce in Kangaroo parts in the state. The Jones bill, SB 1212, would repeal California’s landmark prohibition on the import, sale, and possession with intent to sell Kangaroo parts. You can contact Sen. Jones and express your displeasure with his scheme to repeal one of the nation’s most consequential wildlife protection laws and ask him to withdraw it.

What makes this effort even more insidious, and troubling, is that it runs directly counter to growing momentum here in the United States to expand, not weaken, protections for Kangaroos, manifest through our corporate wins in the athletic shoe sector and through our legislative advocacy at the federal level.

In Congress, we worked to introduce bipartisan legislation, the Kangaroo Protection Act (H.R. 1992/S. 2162), to make California’s policy a nationwide standard by banning the commercial sale of Kangaroo body parts across the country. Led by Brian Fitzpatrick, R-Pa., and Jan Schakowsky, D-Ill., in the House and Tammy Duckworth, D-Ill., and Cory Booker, D-N.J., in the Senate, the bills reflect a simple principle: the United States should not serve as a major market for products derived from the mass commercial slaughter of wildlife.

Just a few years ago, approximately 1.7 million Kangaroos were killed annually for commercial purposes, along with hundreds of thousands of dependent joeys, bludgeoned or decapitated or left to perish.

Today, that number has dropped significantly, a direct result of corporate policy changes, public pressure, and legislative action. And as the athletic shoe companies’ policies really kick in, they will further diminish export volumes for the commercial Kangaroo-killing industry.

But Senator Jones’ bill seeks to send us in the wrong direction. And while we know that the soccer shoe market is closed off to the Kangaroo parts industry, there are other products made from Kangaroos: pet food, handbags, boots, and gloves. That’s why maintaining the California law is so important and why we also must pass the federal Kangaroo Protection Act.

California’s law is especially important because it is comprehensive. California’s law forbidding any Kangaroo parts commerce demonstrates that nobody needs Kangaroo skins or other parts to do business, to feed their pets, to buy functional footwear or any other products for their lifestyle choices. There are plenty of alternatives in every product category.

Since enactment more than a half century ago, California’s law has been a target for Australia, and it worked with Adidas to win some periodic suspensions of the law over the decades. With an assist from Australia, Adidas even brought a case challenging the state law to the California Supreme Court in 2007. The high court upheld the law, and in 2016, the state legislature put its foot down and quashed any further attempts to suspend the original law forbidding trade in Kangaroo parts.

With the athletic shoe companies now reversing their position on the Kangaroo parts trade, the Aussie government and the Kangaroo-killing industry are now back in the forefront in trying to weaken California’s law and reopen that massive market. They want to expand a wildlife-parts trade built on nighttime shootings of wild animals, practices that cause widespread suffering, from wounded Kangaroos left to slowly die to joeys left orphaned and helpless.

At Animal Wellness Action and the Center for a Humane Economy, we have worked side-by-side with the California Department of Fish and Wildlife and local prosecutors to enforce this law, shut down illegal sales, and hold companies accountable. We’ve documented violations, filed legal actions, and helped drive compliance across the marketplace.

Now, just as we are seeing real progress, on the enforcement front and in corporate boardrooms, both domestically and globally, this bill threatens to unravel those key gains.

California is the national leader among states on animal welfare and should not retreat from its role as a leader for protecting wildlife. It bans any sale of fur in the state, so there’s no reason to start selling Kangaroo skins. It must stand firm.

We will be calling on Californians to help us defeat SB 1212 and protect their state’s landmark law. And we are calling on Americans from every other state to reach their federal lawmakers and urge them to pass the Kangaroo Protection Act, a comprehensive national policy to forbid trade in Kangaroo parts in our market of 340 million people.

Vigilance is the price of progress. We must guard our gains even as we press ahead for new victories. And that means playing defense at times.

Thank you for standing with us in this critical fight.

For the Kangaroos and all other animals.

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